Helping Care Providers Stand Out, Attract, and Grow
Your Trusted Marketing Partner in the Care Sector
At CareStudio, we specialise in helping care homes and home care providers across the UK grow with confidence. Through our strategic blend of branding, digital marketing, and automation, we help you attract the right enquiries, convert them more effectively, and build a lasting reputation—all grounded in our 9-step CarePath Compass framework
Whether you’re looking to increase occupancy, strengthen your brand, or streamline your lead handling, we’re here to guide you every step of the way.












Why CareStudio?
We understand the care sector like few others. With over 12 years of experience, our work goes beyond surface-level marketing to help care providers truly connect with families and residents. Our integrated approach ensures your brand doesn’t justlook great—it performs.
Here’s how we help:

Foundation Phase
Build a strong foundation with a brand that reflects your values.
We start with clarity—defining your unique position in the market, building a compelling visual identity, and ensuring your online presence represents who you truly are.
- Market research & positioning strategy
- Brand creation & visual identity
- Website design that converts

Funnel Phase
Nurture leads, build trust, and convert more enquiries into admissions.
Once your foundation is solid, we help you implement the systems that turn interest into action. From lead capture to nurturing sequences and content creation, your marketing becomes a structured journey—not guesswork.
- CRM setup & lead management
- Email marketing & automation
- Compelling content & storytelling

Flow Phase
Drive scalable growth with ongoing marketing and optimisation.
Ready to scale? We run digital campaigns that drive traffic, improve visibility, and reduce cost per enquiry over time. With full-funnel insights, you’ll know exactly what’s working and where to improve.
- Paid ad campaigns (PPC & social)
- SEO & digital PR
- Growth strategy & performance dashboards
What Makes Us Different?

Specialist sector expertise
We only work with care providers—so we know what works, what doesn’t, and how to stand out in a competitive landscape.

Strategic & sustainable
Our 9-step CarePath Compass framework goes beyond tactics to deliver long-term brand and business growth.

Integrated solutions
Branding, marketing, automation, and ongoing strategy—all under one roof.

Hear From Our Clients
“CareStudio didn’t just deliver a website—they helped us completely reposition our care group and saw occupancy rates rise as a result.”
Marketing Director Care Home Group“The video CareStudio created for us is perfect and made me feel quite emotional. We love it.”
Sharon Parker“CareStudio is simply amazing, all of the team are incredibly helpful and creative… such a personal touch, and innovative marketing. Thank you so much for everything you do for us!.”
Amanda Tanner General Manager at Shinfield View“Their creativity, vision and understanding of the brief are second to none and the whole process was even fun. Definitely recommend for companies who want fresh ideas, delivered within budget and on time.”
Anna Jester Head Honcho at Jester Consulting“We loved working with CareStudio. They delivered us three brilliantly different concepts, one of which landed just where we wanted it to.”
Anna Jester Head Honcho at Jester Consulting“We would have no hesitation in recommending CareStudio to anyone who wants a warm and friendly service with an uncompromising talent for brand and web design.”
Esther Wakeman Director/Head of Business Support at Pioneer Talent“We have been thoroughly impressed with CareStudio. They have helped us create a brand and a website we are truly proud of.”
Esther Wakeman Director/Head of Business Support at Pioneer Talent“We have worked with CareStudio for many years and have seen unprecedented growth in our business, in no small part due to the creative service these guys have given us.”
Seamus Halton Chairman, Berkley Care Group LTD“We’re are incredibly pleased with our new brand, it’s united our two homes. It’s forward-thinking, fresh, modern and unlike anything else in the sector -exactly what we wanted.”
Charlie Hoare MD, Huntington & LanghamReady to Take the Next Step?
If you’re serious about increasing enquiries, improving conversions, and elevating your care brand—we’d love to talk.
“The team deeply understands the emotional journey families go through—and how to align messaging with trust.”
Owner Independent Care Home