CareStudio Pro: The All-in-One CRM & Automation Platform for Care Providers
Turn Enquiries Into Admissions—Without Letting Anything Slip Through the Cracks
Managing enquiries, follow-ups, admissions, and marketing manually is time-consuming—and costly when leads are missed.
CareStudio Pro is our all-in-one CRM and marketing automation platform built specifically for care homes and home care providers. It helps you stay on top of every lead, streamline communications, and reduce the time it takes to move families from first interest to confirmed admission.
Whether you run a single home or manage a growing group, CareStudio Pro brings structure, speed, and visibility to your occupancy journey.
Why CareStudio Pro?
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Built for the care sector
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Easy for your team to use
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No missed leads, no messy inboxes
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Designed around the CarePath Compass Funnel Phase
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Works alongside your brand and campaigns
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Removes friction from enquiry to admission
“It’s like having a full-time admissions coordinator in your pocket.”
Download the CareStudio Pro Overview
CareStudio Pro is your all-in-one CRM and marketing automation platform for care homes and home care providers.
1. Lead Management System
Capture and organise every enquiry—from phone calls to form fills to live chats.
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Automatically log leads from your website, ads, or contact forms
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Assign leads to team members and track every touchpoint
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Never miss a follow-up or let an enquiry go cold
Supports Step 4: Engagement Engine in the CarePath Compass
2. Visual Pipelines: See the Whole Journey at a Glance
Track every stage of your admissions process with visual pipelines:
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Enquiries: Know who’s new, who needs follow-up, and who’s ready to visit
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Onboarding: Track families as they progress through assessments or tours
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Admissions: See confirmed move-ins and monitor conversion rates
Benefit: Increased visibility, faster responses, improved team accountability
3. Automated Email Marketing
Nurture enquiries with well-timed, on-brand emails—without lifting a finger.
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Set up custom journeys for new leads
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Send reminders for tours or follow-ups
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Share updates, success stories, and helpful content
Perfect for busy teams who want to stay in touch and stay top-of-mind.
Supports Step 5: Conversion Catalyst
What You Get with CareStudio Pro
4. Integrated Calendar Booking
Let families book calls, assessments or tours at a time that suits them—no back and forth.
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Real-time calendar sync with your availability
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Automated confirmations and reminders
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Reduces admin and increases show-up rates
5. Multi-Channel Messaging: Email, SMS & WhatsApp
Speak with families the way they prefer—all from one place.
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Send messages via email, text or WhatsApp
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View and respond from a central inbox
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Maintain records of all communications
Benefit: Faster conversations, higher response rates, stronger relationships
6. Social Media Scheduler
Keep your brand active on social, without needing a full-time content manager.
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Pre-schedule posts across platforms
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Share testimonials, events, and updates
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Maintain consistency without the stress
Supports Step 6: Storyteller Stream
7. Custom Workflows & Automations
Free your team from repetitive admin with smart automation.
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Trigger emails after a lead submits a form
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Auto-assign tasks or send follow-ups after 2 days of no contact
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Send birthday messages, care anniversary notes, or reminders
Benefit: More time for care, less time chasing
What You Get with CareStudio Pro
Real Results, Real Impact
With CareStudio Pro in place, clients have seen:
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30%+ increase in lead follow-up rates
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40% reduction in time from enquiry to admission
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Fewer missed opportunities and more confident teams
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Easier collaboration across marketing and care teams
Simple Pricing, Big Impact
CareStudio Pro starts from £295/month, with optional upgrades for high-volume groups or custom integrations.
Need help with setup? We offer onboarding packages and full managed support.
Who It’s For
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Care homes with growing enquiry volumes
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Providers struggling to manage follow-up and admissions manually
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Groups looking for transparency across multiple locations
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Teams that want to improve performance without adding headcount
Why CareStudio Pro Over Generic CRMs?
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Built for care—uses the language and flows your team already knows
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Integrated with CareStudio’s design, digital, and campaign services
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Ready to go—no expensive setup or months-long onboarding
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Designed for growing teams and lean operators
Want to go deeper?
Download one of our free guides or book a strategy call to talk through where your marketing could be improved.
